Customers Enjoy ITM'S Value Added Services

"ITM provided a solution for our patient prospect calling program for a much more affordable cost, better real time online reporting solution and remote monitoring anytime of day. ITM has provided additional value added items that include an inbound donor service line as well as leaving live person answering machines for no additional cost. No hidden fees and no reporting costs helped further our lower cost of fundraising without sacrificing average donations and rapport with our donors."

Sue Sopa
Director of Annual Fund, Cleveland Clinic

The Solution*
ITM suggested that all new patients be wealth screened and calling segments comprised of selected wealth levels. The ideal timing for a campaign like this was to follow 7-10 days after a mailing arrives in the home. Many read the letter and will be, as a result, better educated and more prepared to make a giving decision when a friendly, persuasive phone call arrived from ITM. A live voice mail was left as well as caller ID naming was used as well as an 800 number inbound line was used to talk to the donors when they wanted.

*The Result*
This was a high touch professional call connection; asking for high dollar gifts based on the screening process and will be treated with care and concern from our well-trained Donor Service Marketing Associates. Average talk time is 17 minutes with each potential donor $216 Average Gift Generating $291,600 Fulfilled Donations! Furthermore, the Hospital Certified Donor Service Marketing Associates established positive donor relationships extending the hospitals’ professionalism, mission and creditability.